Newsletter #47 -- A Good Year (1-5-08)

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A Good Year

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As one year comes to a close and a new one begins, many of us find ourselves looking back at our achievements over the past 12 months and beginning to set new goals for the upcoming New Year. At HouseOfMuscle.com we’ve accomplished a lot in 2007, and we have a strong vision of what we will do for our customers in 2008 and beyond.

Over the course of 2007, we experienced many improvements at HouseOfMuscle.com. During 2007, we added two brand new exciting products. Our new pre-workout drink, Shock To The System™, is one of the most exciting supplements we have ever sold. It is the type of product that produces immediate results (you will literally feel the power of the product the very first time you take it) and the feedback we have been getting on it is tremendous.

The second new product we introduced last year was Beta-Ecdysterone. This powerful anabolic environment enhancer is just starting to take the sports supplement industry by storm and we are proud to be one of the first companies to offer the product and also to be one of the few companies that offers the product in a high enough dosage to produce real results.

In 2007 we also improved the formula of our 100% Whey Protein. We took an already outstanding product and improved it by offering more servings per container and each serving now contains less sugar, less fat, less sodium, less cholesterol, less carbohydrates and no longer contains the artificial sweetener aspartame. Talk about an improvement! Plus, all the feedback on it is that it tastes even better than before. In 2007 we had a tremendous offer of BUY THREE GET ONE FREE on our 100% Whey Protein and we will continue this offer into 2008.

In 2007 we continued to offer a FREE HouseOfMuscle.com T-Shirt for any order over $55 (before shipping costs are applied) and we also added a new red t-shirt alongside the sports gray we have been offering. The red t-shirt is the same high quality as the sports gray and both have the HouseOfMuscle.com logo on the front and our slogans “The House Where Muscle Is Built” (sports gray) and “Train Hard!” (red) on the back. Both colors are available in a wide range of sizes: M, L, XL, XXL & XXXL.

We plan to continue our FREE t-shirt offer on any order over $55 (before shipping) in 2008. Since we first started this offer two years ago, we have given away literally thousands of these high quality t-shirts. The idea of an army of HouseOfMuscle.com customers proudly wearing their HouseOfMuscle.com t-shirts to the gym really gets me excited. And I am also excited about adding many new customers to the HouseOfMuscle.com army in 2008.

The way we plan to continue to grow, expand and improve the service we provide in 2008 is two fold. First and foremost, we will continue to offer what we feel is the best online customer service in the industry. Our personal touch leaves customers feeling secure about their orders. When you order a HouseOfMuscle.com product, you are basically ordering it from me, Joel Sward, Founder & Owner of HouseOfMuscle.com.

I am still in the game. I continue to train hard, eat right and I only take the supplements I sell. I would not sell a product I would not take myself. This may limit the number of products we sell, but when you order a HouseOfMuscle.com supplement, you know it is of high quality and truly effective because I am personally taking the same product.

Other online sports supplement retailers boast about selling thousands of products, as if the number of products they sell is the most important factor. To me, it doesn’t matter how many supplements you sell. It only matters if those supplements are of high quality, effective and a low price. Plus, it is difficult to decipher through thousands of products to decide what is right for you to take. At HouseOfMuscle.com we take that guesswork out of the equation and we do it in a personal way that we feel no one else in the sports supplement industry can match. For example, how would you like to take the exact same supplements I take and take them in exactly the same way I do? Well you can by ordering my 15 Week Sward’s Stack. You get the same supplements I am taking and everything is totally laid out for you on how and why to take them. (Plus, right now, it is $100 off our already low sale price.) That is what the personal touch and great customer service is all about.

The second way we plan to grow, expand and improve the service we provide in 2008 is with innovation. We plan to continue to work to improve the products we already sell and to add new products when it is right to do so. We will not change our products or add new products haphazardly, but we will continue to innovate and change in a well thought out, positive way. So, you can look forward to some new, exciting products and changes in 2008 — you have my word on that.

One thing I can give you a heads up on is another possible change to our 17-Methyl-dione Extreme™ product. As many of you know we have changed the formula of this product a number of times. In 2007 we avoided a potential legal mess with another supplement company, took the high road and turned a negative into a positive by developing a new, powerful formula we call 17-Methyl-dione Extreme Next Generation™. Well it looks like we may have to change the formula again. I will have more details for you on this in a future email newsletter, but for now I can tell you that we may have to discontinue selling the current 17-Methyl-dione Extreme Next Generation™ formula soon and change it yet again. If we make this change this time we will be calling it 17-Methyl-dione Extreme™ (Version IV), as this would be the fourth time we have changed this product.

Our willingness and commitment to change and innovate, as illustrated with 17-Methyl-dione Extreme™, shows that at HouseOfMuscle.com we are not resting on our laurels. In 2008, we will continue to work and strive for excellence, so we can provide outstanding sports supplements that will allow you also to work and strive for excellence in your attempts to build a leaner, stronger, more muscular body. Bottom line, as a HouseOfMuscle.com customer you have a personal promise from me that we will continue to strive to sell only the highest quality, most effective and lowest priced sports supplements in the industry.

In 2008 we are also committed to expanding the informational content of our website and continuing to send out informational emails as part of our email newsletter mailing program. In early 2007, the positive feedback I got personally on the inspirational email I sent out “One More Set” (Newsletter #39) was tremendous. Look for more informational and inspirational email newsletters and expanded content on the website. One thing I am working on for early 2008 is a dieting program for decreasing body fat. You can look forward to this soon in the form of an email newsletter and expanded website content.

One thing that we did in 2007 that we will continue in 2008 is our FREE product offers via our email newsletter. Three different times in 2007, if you were on our email newsletter list, you received an email with an offer for a FREE bottle of our amazing testosterone booster 3,6,17-Androstenetrione, a FREE bottle of our powerful anabolic support complex, ZMA Night Growth™ and a FREE bottle of 17-Methyl-dione Extreme™ (which at that time was Version III). These offers were for valued customers only who were on our email newsletter mailing list and were not available to the general public. We will continue similar great FREE product offers in 2008 via our email newsletter mailing program.

I extend my best wishes to you and your family and I truly hope that 2008 will bring you the happiness and fulfillment you dream of. Dreaming is the first step, but you also have to act. The time to act is now. A leaner, stronger, more muscular body awaits you. Order at HouseOfMuscle.com today!

Respectfully,

Joel Sward
Founder/Owner Of HouseOfMuscle.com
joel@houseofmuscle.com
http://www.HouseOfMuscle.com

(c) HouseOfMuscle.com, LLC — 2003-2008. All rights reserved.

Disclaimer: The statements made about these products have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. These products are pharmaceutical grade, dietary supplements. These products are legal to sell and obtain without a prescription. These products are not anabolic steroids or prohormones. The sale of these products is not a violation of the 2004 Anabolic Steroid Control Act. These products are not for use by individuals under 18 years of age.